Always remember, it’s your words that move a prospect logically, and it’s your tonality that moves your prospect emotionally. Tone and body language work closely with the next technique—questioning. In the Straight Line System, questions and answers are not idle small talk or tangents. As noted in Chapters 2-3, your questions must be focused and have two purposes: to build rapport and to gather information. Integrating your questions with proper tone and body language makes them more effective. h) Hypothetical, money aside- When the prospect agrees with you, try to ask this question: Does this idea make sense to you, or Do you like the idea? i) Always end with a powerful transition. “Well, John, based on everything you just said to me, this program is a perfect fit for you. Let me tell you why… “ Being 100% convinced this person, product and company will make my life better and help me achieve my goals/avoid pain.

The Way of the Wolf: Straight Line Selling: Master the Art of The Way of the Wolf: Straight Line Selling: Master the Art of

The Boy Who Lost His Magic – This story is just… really powerful and deep. The ending just resonated with me for quite some time after reading it. One of the most important elements of the script you write is the first 4 seconds. You need to convey to the buyer that you are: a. Take immediate control of the sales process and start building rapport while asking questions to the prospect. When a prospect is feeling logically certain about your product, they can go from start to finish and connect all the dots in the logical case you’ve made without finding holes in your story. As a result they feel confident in their ability to tell the story to someone else and if necessary, convince that person that they are 100% justified to feel the way they do. Emotional certaintyIf a script makes you feel “wooden or stiff” it just means you wrote a shitty script. It should be written as if you’re speaking, not using perfect english. This book is the same turnkey solution as shown in the movie. It can be applied to any business or industry. Selling is everything in life. Either you’re selling, or you’re failing. So, cherish the journey and rise above the difficulties to reach your sales goal. Way Of The Wolf Book Summary

The way of the wolf. Family units, travels, and territories The way of the wolf. Family units, travels, and territories

An empowered state is the equivalent of the valve to your internal resources being fully open, allowing you to access them at will." p.81 Indeed, by the time it was over I had lost everything: my money, my pride, my dignity, my self-respect, my children—for a time—and my freedom. The Secret of Stars – I love that he included music with this (and the other pieces of music in this book). I’d like to see if I can play this at some point, to get a better feel for it. Daniel Wolfson: Epi 034 https://youtu.be/4bgZkj_H20A, Epi 046 https://youtu.be/QD5h9_DIAYk Epi 047 https://youtu.be/j9QXNnmYyKE For example, if you are a likeable, trustworthy person, who is not only an expert in your field but also prides yourself on putting your customer’s needs first and making sure that if any problems arise you’ll be right their ont he spot to help. That is a 10 on the certainty scale. A snake in the grass would be a 1. 3. The CompanyYou are playing the post-buying movie in the best possible fashion allowing the person to experience your products amazing benefits right now. And, for those of you who are not in sales, this book will be equally as valuable to you. You see, one of the costliest mistakes that “civilians” make is that they tend to think of sales and persuasion in traditional terms only, where there’s a salesperson closing a deal. So, they ask themselves, “Since I’m not in sales, what’s the point of learning how to sell?”